SHIFT: How Top Real Estate Agents Tackle Tough Times (PAPERBACK) (Millionaire Real Estate)

"Need help weathering the storm in today's real estate market? If so, reach for Gary Keller's new book, Shift-- it's the lifesaver you need today to thrive tomorrow. Shift is rich in easy-to-understand strategies, charts, and illustrations that show you exactly what you need to do to thrive in today's very challenging and 'shifted' real estate market.".
--Bernice Ross, Inman News. .

The Millionaire Real Estate Series.
More than 1,000,000 copies sold!

SHIFTS happen?

Markets shift, and you can too. Sometimes you'll shift in response to a falling market, and other times you'll shift to take your business to the next level. Both can transform your business and your life. You can change your thinking, your focus, your actions, and, ultimately, your results to get back in the game and ahead of the competition. The tactics that jump-start your business in tough times will power it forward in good times. No matter the market-shift!

SHIFT explores twelve proven strategies for achieving success in any real estate market, including

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• Master the Market of the Moment: Short Sales, Foreclosures, and REOs.
• Create Urgency: Overcoming Buyer Reluctance.
• Re-Margin Your Business: Expense Management.
• Find the Motivated: Lead Generation.
• Expand the Options: Creative Financing.