Strategy and the Business Landscape (2nd Edition)

Author:	Pankaj Ghemawat
ISBN:	0131430351 , 9780131430358
Publisher:	Prentice Hall
Date:	2005-07-16
List Price:	~~$61.33~~
Price:	$55.19 Buy it On Amazon.com
You Save:	$6.14 (10%)

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You can find the book in these categories:

US Books > Business & Investing > Industries & Professions > MIS

Product Description：

Audience: ?MBA and Executive MBA strategy courses

Approach:? Pankaj Ghemawat, in collaboration with Bruno Cassiman, David Collis and Jan Rivkin, has prepared the second edition of an introductory strategy textbook that adopts a value-focused, firm-centered perspective on strategy. The book is meant to be rigorous in its research base, pragmatic in its focus, and concise.? The second edition includes new, full-length chapters on competitive dynamics (with Bruno Cassiman) and on corporate strategy (with Jan Rivkin).

Competitors:? de Kluyver (PH)

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