Real Estate Brokerage: A Guide to Success

Designed to meet the requirements of a real estate brokerage course, this new book concentrates on successful and innovative recruiting and retention strategies - the main focus of any viable real estate enterprise. As an increasing number of salespersons want more of the commission and want more services provided by the brokerage firm, Hamilton addresses the issue of survival for the real estate brokerage. Real-life case studies, group discussions and analysis applications throughout help equip users establish and manage a successful real estate brokerage.