Google Analytics 2.0

Author:	Jerri L. Ledford, Mary E. Tyler
ISBN:	047017501X , 9780470175019
Publisher:	Wiley
Date:	2007-08-27
List Price:	~~$29.99~~
Price:	$19.79 Buy it On Amazon.com
You Save:	$10.20 (34%)

Have you read the book?

I'm reading I've read it Want to read X

Your Rating:

> 1 members already read it

Book List：

Add to my Book List

Add to your blog or social websites:

JavaScript Code	Flash Code
Add to Facebook	Add to MySpace
Add to iGoogle	Add to Blogger

Create your own review:

You can find the book in these categories:

US Books > Business & Investing > Industries & Professions > Retailing

Product Description：

Site statistics give you raw numbers, but Web analytics crunch those numbers into meaningful metrics you can actually use. Here’s what's new in Google Analytics 2.0, such as cross-segment reporting and drilldown content that enhance analysis. Learn to set up Analytics and choose filters, explore goals and goal-setting, use customizable dashboards and date ranges, and master basic analytics and Web statistics concepts. Examine every aspect of available reports, learn to use those best suited for e-commerce sites, and more.

BONUS: Each copy of Google Analytics 2.0 includes a $25 Google AdWords gift card compliments of Google. With this $25 gift card , you can attract new customers to your website on Google's dime.

Create my own review