Rewiring the Corporate Brain: Using the New Science to Rethink How We Structure and Lead Organizations

It is argued that we stand now at the end of the age of enlightenment--the reason-based network of social, political, and business relationships and understandings that have guided the Western world (as well as much of the East) for nearly 400 years. Bestselling author Danah Zohar has her finger on the pulse of this moment in history and brings her extraordinary intelligence to bear on how we are changing, what is required for positive change, and how this change plays a role in the evolution of business, organizations, and management.

Corporations have been a world of Newtonian organization, thriving on certainty and predictability. They are hierarchical, with power emanating from the top, and control exercised at every level. Heavily bureaucratic and rule-bound, they are necessarily inflexible and are managed as though the part organizes the whole.

Rewiring the Corporate Brain argues that we are moving away from a Newtonian to a complexity-based system and offers a new conceptual structure for a fundamental transformation in corporate thinking and leadership, together with suggestions for practical, structural implementation. Zohar, a noted author and speaker, writes with skill and breadth about the implications of new science, and remarkably brings her insights home in ways that are practical and applicable to the science and practice of organizational behavior and management. Rewring the Corporate Brain relates quantum and chaos thinking directly to organizational problems and challenges facing corporate leaders. It offers the human brain and its various thinking structures as the primary model for exercising the full creative capacities of the corporate brain.

Rewiring the Corporate Brain offers a genuinely new conceptual structure for a fundamental transformation in corporate thinking and leadership, along with suggestions for practical, structural implementation. Beautifully written, passionately and clearly argued, Rewiring the Corporate Brain makes new paradigm scientific thinking accessible, practical and inspiring to business readers.

Applying concepts of quantum and chaos thinking to the working world, consultant and educator Danah Zohar's Rewiring the Corporate Brain: Using the New Science to Rethink How We Structure and Lead Organizations offers revolutionary advice for achieving workplace change. Businesses should be operated like brains, she argues, utilizing all of the mental, emotional, and spiritual stimuli at their disposal. Ordinarily, however, most ignore the latter two and rely solely on just one-third of their "corporate brains"--a shortcoming Zohar shows how to correct so that truly effective responses can be crafted for myriad predicaments.