Mini Marketing: The New Common-Sense Low-Cost Approach for Selling Yourself, Your Products, and Your Services

This user-friendly workbook is a goldmine of instruction and inspiration for new business owners or anyone who wants to jump-start their marketing plan. Beginning with basic definitions, Ron King demonstrates, through thought-provoking exercises and entertaining examples, how to establish an image and sell it successfully. This guide contains over 200 simple marketing tips that work for any type of business.